The 10-second answer
Want a sticker cut to the exact shape of your logo or design, with no extra border? That's a die-cut sticker. Want that same custom shape but easier to peel and handed out on a neat square backing? That's kiss-cut. Want several small stickers on one page (a set, or a variety)? That's a sticker sheet. Same printing — different cut.
Die-cut: cut to any shape
Die-cut stickers are cut all the way through — sticker and backing — following the outline of your design. The result is a sticker in the exact shape of your logo, character, or badge, with no visible square edges. It's the premium, custom look people love for brand stickers, laptop/water-bottle stickers, and product labels shaped to fit.
Kiss-cut: easy-peel on a backing
Kiss-cut stickers are printed on a larger backing sheet, and only the vinyl is cut (a light "kiss") — not the backing. You get the same custom shape as die-cut, but the extra backing border makes them much easier to peel and gives room for your logo or a little text around the sticker. Great for giveaways, packaging inserts, and anywhere fast peeling matters.
Sticker sheets: many in one
A sticker sheet puts multiple stickers on a single backing page — either copies of one design or a whole set of different ones. Perfect for sticker packs, planner/journal sets, kids' activities, and variety packs. One sheet, many stickers, one low price.
Material & durability
How to choose
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Order Stickers ⚡ Which Product?Frequently asked questions
What is the difference between die-cut and kiss-cut stickers?
Die-cut stickers are cut all the way through both the vinyl and the backing, following the shape of your design so there's no border. Kiss-cut stickers cut only the vinyl (not the backing), leaving the custom shape on a larger backing sheet that's easier to peel.
What is a kiss-cut sticker?
A kiss-cut sticker is printed on a backing sheet where only the top vinyl layer is cut around your design. The backing stays intact, making the sticker easy to peel and leaving room for a logo or text around it.
What is a sticker sheet?
A sticker sheet is a single backing page holding multiple stickers — either copies of one design or a set of different ones. It's ideal for sticker packs, sets, and variety packs at a low per-sticker cost.
Which sticker type is most durable?
Durability comes from the material more than the cut. White or clear vinyl with lamination resists water, UV, and scratching, making it the most durable choice for outdoor or heavy-use stickers.
Which sticker cut is best for laptop and water bottle stickers?
Die-cut vinyl stickers are the most popular for laptops and water bottles because they're cut to the exact shape of the design for a clean, premium look, and vinyl resists water and wear.